June 16, 2014 - Narcissism is Necessary

Archive | June 16, 2014

The launch of Huawei Ascend P7 – 4G LTE smartphone

The Huawei Ascend P7 is finally here! I was at the launch of the 4G LTE-enabled smartphone and had first-hand experience with trying out the phone.

# – With pretty bloggers and Huawei’s gorgeous models!

# – The event began with a beautiful pianist playing a beautiful tune.

Then, Mr. Gary Xu, Country Director of Consumer Business Group, Huawei Technologies Malaysia officially unveiled the Huawei Ascend P7 to everyone at the event. Launched alongside Ascend P7 were other Huawei LTE devices including the Ascend G6, MediaPad X1, MediaPad M1 and the B1 TalkBand wearable.

# – Mr. Gary Xu unveiled the Ascend P7.

# – The arrival of the Ascend P7 was accompanied by various other LTE-enabled devices and a wearable.

The Ascend P7 is incredibly slim, in fact it’s one of the world’s slimmest 4G LTE smartphones in the world at 6.5mm thickness.

With a large 5-inch FHD touchscreen display with 1920 x 1080 resolution, the Ascend P7 screams stylish with its seven layered rear surface treatment, giving it a refined “spin effect” micro-pattern design.

Other than providing a sophisticated smartphone experience, the Ascend P7 offers a comfortable grip and has a strong Corning® Gorilla® Glass 3 in both front and rear covers.

# – Ascend P7 upclose.

As a blogger, my favourite features of the Ascend P7 is of course the camera capabilities. It takes outstanding high
definition images with its 13MP non-spherical lens Back-illuminated sensor (BSI) rear-facing camera. Adopting the Image Signal Processor (ISP), the camera’s functions mimic those found in dSLRs!

As for speed of camera access, the rear-facing camera can be activated within 1.2 seconds of double-clicking the down volume button while the device is locked…that’s unbelievably fast.

For selfie (that’s self-taken portraits for those in the dark) lovers, the Ascend P7 is fitted with a massive 8MP non-spherical lens equipped with IMAGESmart 2.0 software. Designed to take better selfies with 10 level auto-facial enhancements in beauty mode, the 8MP front-facing camera impresses with the “groufie” function, which is similar to the standard landscape panoramic feature but made for taking large group portraits.

# – No more cropped faces! Look at how perfectly the Ascend P7 managed to magically capture 8 people in a picture!

# – Can you spot us?

The Ascend P7 retails for RM1499, an incredibly great price for such an all-rounder device. The superb quality of the hardware has really gotten me to seriously considering getting one as I am blogging more actively now and will need a smartphone with much better quality camera!

It will be available at all Huawei authorized stores and for more information, you can visit http://www.vmall.my/index.php/smart-phones/ascend-p7-white.html/.

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